Official Synopsis: Advertising maven Monica Marks (Lauren Graham, "Gilmore Girls") and her loyal right hand executive Doug Garcia (Nico Santos, “Superstore”) have long been at the top of the Madison Avenue world. But after a record scratch blunder, they are suddenly canceled, pushed out and replaced by the agency’s rising Gen Z employees led by social media manager, Kriska Thompson (Madison Shamoun, “The Lake”). Refusing to go quietly, Monica launches her biggest campaign yet– getting their careers back and taking down the eager team of Gen-Zers who are just getting comfortable in their new roles. May the best generation win.
Credit Block: Katie O’Brien (“The Santa Clauses,” “Teachers”) serves as creator, writer, showrunner and executive producer along with executive producers Lance Samuels, Samantha
Levine, and Daniel Iron of Blue Ice Pictures (“Ginny & Georgia”), and Eric Wattenberg, Gary Vaynerchuk and Matt Higgins of VaynerWatt. Lauren Graham and Tristram Shapeero also serve
as executive producers. Jacque Edmonds serves as co-executive producer. As the studio behind the series, Tubi maintains global distribution rights
Showrunner/Creator/ Writer/Ex Producer: Katie O’Brien
Executive Producers: Lauren Graham
Tristram Shapeero
Lance Samuels
Samantha Levine
Daniel Iron
Eric Wattenberg
Gary Vaynerchuk
Matt Higgins
Starring: Lauren Graham Nico Santos
Madison Shamoun
Spencer Stevenson
Anna Bezahler
Evan Marsh
Characters:
MONICA MARKS (Lauren Graham) is the fiercely ambitious, sharp-witted CEO of Atelier, the elite advertising agency she helped build from the ground up. Her world is turned upside down when the agency’s owners abruptly oust her, declaring, “The C Suite is out, Gen Z is in!” Refusing to let a youth-obsessed culture define her worth, Monica leverages every ounce of her experience, resourcefulness, and extensive network to claw her way back to relevance and restore her reputation.
KRISKA THOMPSON (Madison Shamoun) is a smart, resourceful and ambitious Gen Z social media manager who is unexpectedly thrust into the CEO seat of the high-powered Atelier advertising agency. Kriska must navigate the challenges of proving her worth while also fending off ex-CEO Monica Marks (Lauren Graham) cunning attempts to reclaim the empire she built.
DOUG GARCIA (Nico Santos) is the image-obsessed COO of Atelier Advertising and the fiercely loyal right-hand to CEO Monica Marks (Lauren Graham). Together, they’ve solidified their status as an "iconic duo" in the ad world, but their reign is cut short when the agency opts for a Gen Z-led overhaul. Doug is hilariously out of touch, with outdated ad ideas and a secret passion that could rival the hobbies of an 80-year-old grandmother.
CLEM BOYLE (Anna Bezahler) is just a laid-back work-from-home member of the social media team at Atelier Ad Agency—until they along with their Gen Z colleagues are unexpectedly promoted to run the company. Clem enthusiastically embraces their new role of Chief Operating Officer, which in their eyes now stands for “Chief Charismatic Officer." Armed with a mix of ironic detachment and comedic cynicism, Clem navigates the chaos of their new responsibilities with an almost reckless ease, even leaning on their most trusted resource—their mom—for advice on handling the office drama.
ELLIOTT SPENCER (Spencer Stevenson) is a flamboyant, over-the-top member of the social media team at Atelier Ad Agency when he is suddenly made the CFO after the current C-Suite of executives are fired. Relabeling himself as the “Cute Financial Officer," Elliott has never balanced a budget and would prefer to leave most decision making to the wisdom of his Instagram followers. Equal parts self-involved and endearingly open-hearted, Elliott thrives in his own colorful bubble unbothered by workplace stress or societal expectations.
MINNESOTA MATT (Evan Marsh) channels peak Millennial energy with his over-eager attitude and boundless, but always misguided, enthusiasm. Now under the leadership of his new Gen Z bosses at Atelier Ad Agency, he is determined to prove he has what it takes to be an account executive. Whether it’s overselling his half-baked ideas or awkwardly fumbling over his own attempts to be relatable - Minnesota Matt’s well-meaning, self-sabotaging antics consistently backfire leaving unhappy clients and exhausted co-workers in the wake.